Excellent business development leverages your brand health and creates prosperous client relationships.
It is about deeply understanding client needs and the effective communication of the value you bring through addressing them, such as in responding to RFPs and tenders. Knowing when and how to proactively reach out to clients with opportunities and valuable ideas is the key differentiator of profitable professional services firms.
The Beaton framework and approach teaches your team and practitioners how to pick the right clients and nurture the right business ideas. It is built on decades of practical experience and research.
Did you know...
1
%
of firms will focus investing in their marketing and BD
1
%
of clients report firms proactively prospecting them for work
1
%
of clients are dissatisfied with how their firms approach the relationship between projects
How do we improve business development?
Our data tells us what clients value when considering working with a firm and the most effective BD activities your team can undertake. This is what we share with you. You can benchmark your business development performance against key competitors and know where to invest your budget.
With comprehensive business development training and masterclasses, we help you create the foundation from which excellent BD becomes second nature. Your firm can then find and retain profitable clients, equipped with the right tools to maximise success. We can guide you through the entire process from inception to closing.
Our business development services include:
Developing key client programs
Ensure you are nurturing your most profitable relationships.
Business development training and masterclasses
Learn the Valuable Conversations framework.
Marketing and business development function reviews
Assess the effectiveness of your team and opportunities for growth.
Proposal and pitch audits
An independent review of where and why you win and lose.
Who do we do it for?
Over many years we have developed frameworks for professional services firms of varying sizes. Our extensive experience in the built and environmental consulting professions and with legal, accounting, management consulting and IP specialists gives you a running start.
Why trust us with your business development?
Our approach is based on evidence and experience and benefits from our exclusive professional services focus. We understand your business models, how the marketing and BD function works and can tailor our frameworks to suit your needs.
Business development helps your firm win more work and lift profitability from the clients you actually want to work with. You can become proactive in your search for quality clients and key prospects that can develop into long-term business relationships. Develop your skills in closing deals and become confident that your team is equipped to help your firm grow.
What our clients say about us
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Find the right clients now
Book a free consultation with us to get an outline of how our business development approach can lift your firm to new heights.
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